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Personal branding of interested parties and senior personnel

We know that management is often identified completely with the organization, such that any event related to a manager or Board member has an immediate impact on the organization itself. For this reason, based on our 360 approach, we have also developed skills in personal handling and branding of interested parties and senior management. Through focused work we help executives in their personal conduct in the media world, with reference to the organization’s strategy and aims; preparing them for media appearances; monitoring the information that appears in relation to them; consolidating complementary media strategy; and managing moderate and controlled exposure in keeping with predefined objectives.